Press for Ashley Food Co. — Mad Dog 357 Collectors Hot Sauce

Dedham, Massachusetts, October 22, 2002--The question of which hot sauce delivers the most heat has been a source of fiery debate among chili-heads for years. Number one with a bullet! Made with 6,000,000 Scoville Pepper Extract. That’s the 357 Mad Dog Collectors Edition packing 600,000 sizzlin’ Scoville units, along with the heavyweight crown of the Worlds Hottest Hot Sauce ever made. Sporting an oh so apropos golden bullet on a key chain, fastened to the bottle of this killer concoction,